TRACK SALES
Email Fusion is the only email marketing solution that provides you with the ability to easily track your sales and campaign effectiveness.
MARKET VIEWER
The Reporting area includes a "Market Viewer" feature that presents a complete analysis of the number of clicks and
sales generated by each portion of the newsletter. This feature displays a screen shot of your email with a color-coded
overlay presenting quantitative performance information.
MARKET VIEWER FEATURES
For each clickable section of the email, the Market Viewer displays statistics including:
Number of clicks for each section
Number of sales generated by clicks on that section
Total dollar amount in sales for each section
1. OPTIONS DISPLAY PANEL
The options display panel provides a customizable user interface that can be used to track click-throughs, number of sales, and total sales generated from an email marketing campaign. The Graphical Overlay Display can be easily turned on and off with the click of a button. This display highlights each link in the newsletter with custom color-coded boxes. The range values of these boxes can be set to any desired interval that the user desires providing further unique customization. With a click of a button, these color-coded boxes can graphically display statistics varying from click-throughs, number of sales, and total sales generated from each link found throughout the newsletter independently.
2. GRAPHICAL OVERLAY DISPLAY
Activating the overlay display in the options panel provides custom-colored boxes that overlay each link that populates
the newsletter. These boxes can quickly illustrate the effectiveness and popularity of each link based simply on the color
of the box. Users will not have to search through rows of numbers to determine which links were the most popular and most
profitable. The colors they determine will quickly and easily illustrate this information. Each box contains a small
icon that houses the Independent
Statistics Menu providing quick access to more specific information for each link.
3. INDEPENDENT STATISTICS MENU
With the graphical overlay display activated, each color-coded box contains an Independent Statistics Menu. This menu
provides a quick, simple and informative reference for the analysis of each link found throughout the newsletter. When the
small icon, located in the top
left corner of each custom box, is clicked, a statistical drop-down menu appears containing the relative information for the
specific link. This information includes click-throughs, sales generated, total sales, conversion percentage and the URL
that the link is pointing to.
